If you’re planning a marketing campaign, no matter B2B or B2C, keeping track of where a buyer came from can be extremely tricky, especially when you start diversifying your marketing channels to campaigns that don’t have a direct conversion.
Marketing ROI: Challenges in Measuring B2B and B2C Returns Read More »
1) Common Digital Marketing Interview Questions
2) Digital Marketing Fresher (Entry-Level) Interview Questions
3) Digital Marketing Executive Interview Questions
4) Digital Marketing Manager Interview Questions
Top 15 Digital Marketing Interview Questions and Answers You Need to Know Read More »
Marketing case studies allow you to creatively show off your results while persuading potential customers. This is done through storytelling and highlighting of how you helped a similar customer or client to solve a problem and achieve great results with the product or service you are promoting.
How To Build A Marketing Case Study (Templates + Steps) Read More »
A SWOT analysis is a powerful tool because it enables you to quickly study the fundamentals of a company or project and provides ideas on the opportunities you need to take advantage of and the threats you need to mitigate.
How to Conduct a SWOT Analysis (Examples in Business & Marketing) Read More »
Digital marketing is an interesting and lucrative career, and with more businesses embracing search optimization, paid advertisement, and social media for marketing, opportunities abound for digital marketers to thrive.
10 Skills that Make You Thrive in Digital Marketing Career Read More »
